design42day

TVS, one of the main international players in the production of aluminium cooking utensils, will be present at MACEF in Milan – from 26^th to 29^th January – with four complete collections, all of them characterized by a unique design and a different concept.

All creations share an expert design styling and the most up-to-date productive technologies. A winning combination enabling to perfectly satisfy the increasingly “fusion” needs of the consumers as well as the increasingly specific and complex requirements of the cookware market.

AFRODITE will be one of the four collections presented. It is a line produced thanks to the strong collaboration between TVS and IED Design Milan, and it is the result of the thesis work realized by three young designers: Monica Albini, Cara Judd, and Benedetta Leonardi.

Benedetta, Cara and Monica got the diploma in Product Design just with the thesis project Afrodite developed in collaboration with TVS during the A.Y. 2010-2011. During the thesis pathway, the students were supported by Marco Maggioni (teacher), Giovanni Baffetti (assistant), and Silvia Roth (coordinator).