Munthe plus Simonsen s/s 2010

A full squadron of female acres took off at the Munthe plus Simonsen show. Accompanied by soundtracks of “Walking like an Egyptian” was the perfect beat to the show that was a combination of cool city-girls on the run grabbing their take-away coffee and just turned up the music on their ipod (which in this case was the definition of coolness). Constantly evolving to stay ahead of the fray, Munthe plus Simonsen retains at its core a dedication to quality and powerful femininity. Keep an eye out for how the label’s vibrant designs have evolved this season. I loved everything about this collection except for the harem pants that’s actually got shorter legs for the spring season. I don’t see anything stylish or fashionable with a pants that’s so unflattering for a female body. But that’s just me, cause the rest of the fashion industry seems to literally jump into their jumpsuits and harem pants.

The chic attitude and the daring woman is the staple of the collection and also the best way to describe the clothes. You can not wear only one piece of Munthe plus Simonsen, the pieces have to be layered in a sophisticated yet lazy way that’s telling the world how little you care. But you do. There were super slim leg hugging trousers and leggings matched with lousy blouses and tunics on show. The dresses was all wored with ankle boots and cardigans tied around your shoulder tote in a effortless way. The shorts have to stay very short and don’t ever forget your scarf. The message was very clear and the rule was to actually break the rules.

Munthe plus Simonsen owns two image stores in Denmark and employs 45 people. The company puts out 4 collections every year and has a fashion show twice a year.