Hongqiao Soho Shanghai

Zaha Hadid continues to design the East. After the recent inauguration of ‘Opera House” in Guangzhou. Here there is a new project by Zaha Hadid: HONGQIAO SOHO Shanghai, China (2010-2013). In a strategical position, near  to Hongqiao Transportation Hub and in proximity to Hongqiao Airport and Shanghai’s city centre. It is an strong presence, standing out from the its neighbouring plots and possesses high visibility within the larger context .

The building’s skylines and the shape looks like a new sign by Zaha, we feel to see something different from the usual drawing used like “Hadid – brand”.

Zaha Hadid Architects’ proposal aims to provide a new identity which establishes it as a unique destination in its own right.  The building envelope is defined by four main components: four elongated elements tied together by a sinuous retail podium and continuous metallic ribbon that wraps them, and a green roof, a calligraphic gesture which will be highly recognizable. Such simplicity is made complex by a “squeeze” applied to the middle area and by adding filaments which tie the bars together.

The same fluent idea but there is something different : Is it just a feel? Perhaps, but we see new lines are in the future of that architectural practice.

COMPUTER RENDERS:

Render © Zaha Hadid Architects

ARCHITECT:

ZAHA HADID ARCHITECTS

DESIGN: Zaha Hadid with Patrik Schumacher

PROJECT DIRECTOR: Manuela Gatto

PROJECT ARCHITECT: Edgar Payan

CONSULTANTS’ COORDINATOR: Ed Gaskin

PROJECT TEAM: Ai Sato, Adrian Krezlik, Andrea D’Imperio, Arturo Revilla, Carlos Parraga Botero, Claudia Doner, Dennis Brezina, Gordana Jakimovska, Helen Lee, Laurence Dudeney, Kaloyan Erevinov, Maren Klasing, Maria Rodero, Mei-Lin Ling, Muriel Boselli, Osbert So, Yang Jinwen

COMPETITION TEAM:Ergin Birinci, Maria Tsiorni, Michael Rissbacher, Seda Zirek, Spyridon Kaprinis, Xiaosheng Li

CONSULTANTS:

LOCAL DESIGN INSTITUTE: SIADR – Shanghai Institute of Architectural Design & Research, Ltd.

STRUCTURAL ENGINEERING: SIADR – Shanghai Institute of Architectural Design & Research, Ltd.

MECHANICAL ENGINEERING: Parsons Brinckerhoff

SUSTAINABILITY: AECOM