Victor Enrich

 

3D Illustration and Visualization is one of the newest and most intriguing forms of visual art. When architecture, photography and graphic design meld together, the result can only be fresh and exciting. As artist Victor Enrich put it, 3D Illustration is ‘Where real, non-real and surreal can collide, appear, disappear, come and go’; imagination is the only limit! One of the pioneers of the genre and currently one of the most praised artists in the field, Victor leaves the audience mesmerized with his ideas and works of art.

Ever since he was a youngster, Victor has been crazy about drawing, painting, getting crafty etc. At the age of only 10, he started imagining and designing whole cities with intricate road systems and impossible skyscrapers; he even gave names to the streets, that’s how passionate he was! Upon turning 13, the first CAD drawing software appeared; deciding to take things to a new level, the boy left behind the good old pencil and paper and shifted his focus towards the new technology available. The program allowed him to work only in 2 dimensions, until a couple of years later when CAD 3D appeared. That was the moment Victor knew what he wanted to do for the rest of his life. After finishing high school, he regarded architecture as being the closest to his real object of interest, so he chose to pursue a university in this field. During his university years, teachers noticed his passion for architectural visualization and started requesting his services in this field. His consulting activity expanded rapidly as 3D was seen more and more as an absolute must. Naturally, Victor followed a career in this field and worked for 10 years, until he finally decided that that is not actually what he expected and wanted to do; he just got carried away meanwhile and it was time for a change of plans...

He dropped everything and decided to start from scratch in his real field of interest, pursuing his deepest aspirations. Victor Enrich, artist at heart, decided that the best way to express his ideas and feelings was through a novel form of art: 3D Illustration. For this, he had to rapidly catch up with the latest technology, as 3D Illustration is based on excellent computer skills. The basic idea in this field is that the artist takes a random snapshot of a city and in this he inserts the buildings, roads, and whatever other items (which he creates himself in a software) he imagined would fit there. All the elements have to be perfectly balanced and in accordance to the final idea the artist wants to convey! Also, the artist needs to possess paramount attention to detail in order to make the final picture look as authentic as possible. That’s the whole catch: give the viewer a mind-blowing piece of architecture placed in an average city, and make it look 100% real.

Taking this one step further, it’s safe to say that what Victor actually achieved through his work, was to show the audience that there are absolutely no limits to imagination, nor to the creative act; with the right tools, and the necessary dedication, everything is possible!

The artist definitely made a strong impression on the world of visual arts with his concepts. The ideas behind all his illustrations are very strong and full of substances, and manage to grasp the attention of the public from the first second. Aside from that, he also sends other, more subtle messages, regarding his own perspective upon the world, how he deems everything as possible for those who believe and who understand the power of imagination etc. The works of Victor Enrich really are something special, and worth taking a closer look. Without further ado, we invite you to admire the results of his restless imagination, his bold symbolism and his courageous approach to life and the world around us.

Patricia Imbarus
03/08/2011