Del Pozo Madrid Fashion Week S/S 2013

Del Pozo has a philosophy that grants priority to a woman’s character. A glance at his work shows that a “woman’s character” is no general concept to creative director Josep Font. One outfit looks like a chic Little Red Riding Hood skipped the woods and went to Milan (or Madrid, if we’re being literal)—she’s lost the cape and pairs her deep red skirt with a tight tawny pink top with a cut that mimics the A-line of her skirt. Another outfit is a classic black shirt with classic black pants, simultaneously loose and fitted—he allows femininity to emerge from androgyny. And then there are his long, shapeless dresses that make its models look as ethereal as its floral motifs. All the models mentioned above adorn elegant head scarves tied neatly under their chins—the only consistent way he defines a “woman’s character,” perhaps. To quote the company’s website, “Del Pozo understands fashion as a complicit conversation with a woman’s mysterious beauty.”

Founded in 1974, Del Pozo has upheld its reputation as one of Spain’s most distinguished fashion houses. Jesús del Pozo, the founder, had an affinity for detailed handwork that made people refer to him as the heir of Balenciaga and Fortuny. His approach of blurring the lines between traditional and avant-garde continues to define Del Pozo in the hands of Barcelona-born Josep Font.

Josep Font studied architecture at Universidad Politécnica in Catalonia, which explains the structure and balance evident in his designs. He continued his education studying fashion and pattern design in Barcelona. Font was invited to participate in Haute Couture Week in 2007, after four years of presenting prêt-à-porter collections at Paris Fashion Week. He currently has a shop in Paris located on Rue Sourdière. One of Font’s many awards includes the Moët & Chandon “Espirit du Siècle” Bottle, which recognized him as the designer of the new millennium.