Purple Blast by Vandeyk Contemporary Cycles
Vandeyk Contemporary Cycles has been founded by creative industry professional and bike enthusiast Arendt Van Deyk in 2010 in order to combine creative excellence with his long standing passion for bicycles and cycling. Working with the approach of an open creative platform, future bicycle collections will feature further inspiring cooperation and influences from all creative areas.
In November of this year, Vandeyk unveiled their new bicycle collection, named “Purple Blast”. The intention of the bicycle design-house,that has recently launched its second collection, is still to explore the intersection between design, art, hand-built bicycles and photography. This desire is achieved through a multidisciplinary collaboration of experts with the aim to build functional art objects on two wheels without any compromise also in terms of quality.
The artwork of “Purple Blast” is inspired by a solar flare, transferred in dashing purple colours. To enhance its uniqueness, the collection was staged in a black ambiance and it is included in an exclusive short film on Nowness, shot in collaboration with London-based art and design practice United Visual Artists (UVA), transforming a bicycle wheel into a hypnotic homage to early pop art.
Coming to technical details, “Purple Blast” is a performance-oriented roadbike, featuring Shimano Dura-Ace Di2 electronic shifting technology with fully integrated wiring. The material for the frames is Columbus XCr stainless steel and all the others components are also of premium quality. The paint of the “PURPLE BLAST” collection is applied in a highly sophisticated process and the collection is strictly limited to 25 hand numbered bicycles.