Electrolux Design Lab 2012 – 30 Semi-finalists ( 21-30 )

21: Tide

Country: Norway
Designer: Anne Berit Kigen Bjering
School: Norwegian University of Science and Technology

What does the music of cooking sound like? Can a soup sing? Can mussels play Mozart? With the Tide the sound of food comes alive as you’re cooking to help put you and your guests in the right mood for dinner. Specially designed stirring utensils sense the motion of you cooking combined with the consistency of the food and translate these into music that compliments the complete feeling of the meal. Whether it’s upbeat, soothing or simple background ambience the Tide combines sound with the sight, smell, touch and taste of food. Finally all five senses can be swept up in the joy of cooking.

22: Touch


Country: Estonia
Designer: Markus Marks
School: Estonian Academy of Arts

Touch is the perfect companion for those who need to look professional and presentable at any given time. Touch fits into the palm of your hand and can be used to remove wrinkles from your clothes while you are still wearing them. Touch uses infrared light to smooth the fabric of your clothes and starts to work as soon as it senses the fabric, making it a safer and quicker alternative to traditional ironing.

23: Wentylor


Country: Poland
Designer: Michal Pospiech
School: Jan Matejko Academy of Fine Arts

Cool your house and calm your mind with the Wentylor. This incredible device takes the ingenuity of Leonardo Da Vinci and combines it with the fluidity of nature to create an environment that can be cooled or heated whilst taking your mind off the day to day stresses of life. The design of the Wentylor was drawn from mimicking the movement of flying birds resulting in not just a visually soothing motion but the calming, subtle sounds of fluttering wings. Invite the tranquillity of nature into your home with Wentylor.

24: AhrmaDilo by Chris Carpenter

Country: United States
Designer: Christopher Carpenter
School: Virginia Tech

The AhrmaDilo Ironing System improves the entire ironing experience. The AhrmaDilo features the world’s first flexible iron (the Dilo) and an adjustable ironing board (the Ahrma). In combination the Ahrma and the Dilo create an ironing experience that works to eliminate the annoying parts of standard ironing such as, constantly shifting garments to iron them and ironing difficult parts of clothes such as sleeves and pant legs. The Dilo is wirelessly heated from the board giving it the freedom to move in ways the traditional iron could only dream of. The wall mounted Ahrma folds neatly against the wall giving you more space and no more wrestling with that old, clumsy ironing board. Simply, the AhrmaDilo takes the stress out of ironing by removing the stressful parts of ironing.

25: Airômes


Country: Italy/France
Designer: Mylène Manon Baillet
School: Domus Academy

Airômes looks to solve the problem of making genuinely tasty AND healthy food one and the same. Arguably aroma is just as important as taste when enjoying food. Airômes uses the process of vaporisation to aromatise your food with the flavours you want. You can combine essential oils with fresh herbs and create your favourite flavours or experiment to create new flavour sensations. Airômes is a quick and healthy substitute for traditional flavouring techniques that will leave you and your whole kitchen immersed in the euphoric aroma of cooking.

26: Fiery


Country: Italy/Macau
Designer: Karen I Man Cheong
School: Domus Academy

Fiery – the magic wand that brings flambé from restaurant to your home kitchen. Fiery is a very clever twist on the invention of the Davy lamp in 1815 by using fine wire mesh to isolate flame. Fiery is easy to use yet impressive. Pour the liquor in a pan or a plate, press the button to ignite the fire, and then simply remove it when the flame turns off. Make cooking more exciting than ever, impress your friends and enjoy the sight, sound and smell of Fiery.

27: Impress

Country: New Zealand
Designer: Ben de la Roche
School: Massey University

How many times have you put left overs in the fridge and forgotten about them, only to come back a week later and find them spoiled? Impress completely transforms the way we refrigerate. Impress is a refrigeration wall that holds your food and drinks for you, out in the open and not behind closed doors so you will always remember the lunch you prepared for work or find that midnight snack with ease. Also, Impress refrigerator does not refrigerate when there is nothing in it and uses less power the fewer items are pressed into it. Waste no more leftovers, waste less space and save more money with Impress.

28: Julienne


Country: France
Designer: Florent Corlay
School: L”Ecole de Design Nantes Atlantiqu

Julienne is a new food experience. By enabling guests to sense the evolution of the meal, shown through changing music and shifting ambient light the progression of the food‘s journey from simple ingredients to a delicious meal. Thus, allowing your guests to live the food before eating, smelling or seeing it. Moreover, the host or hostess can understand the cooking state while listening to the music and watching the diffused light, thereby allowing them the opportunity to relax and enjoy time with their guests.

29: Memory


Country: China
Designer: WenYao Cai
School: Guangdong Industry Technical College of China

A small but important part of many people’s lives is the intimacy of having a barista who remembers who you are and more importantly how you have your coffee. Memory is a coffee maker that uses hand print recognition to make the right cup of coffee for the right person. Whether you want weak, medium or strong coffee or maybe you prefer an espresso to a ristretto. Any way that you might think the perfect cup of coffee is made, Memory will remember every time. You tell it what you want, it scans your hand and the next time you want that exact same cup of coffee Memory is ready and waiting to serve it to you.

30: Tastee


Country: Denmark
Designer: Christopher Holm-Hansen
School: Technical University of Denmark

Don’t you wish you had the sophisticated palette of a professional chef? The Electrolux Tastee is a taste indicator that is used when cooking to assist the chef in bringing out the flavours in the meal. The Tastee is the shape and size of a regular spoon but with one main difference, The Tastee tastes for you. Using receptors based on the human taste bud the Tastee tells you what you need, what you don’t and maybe even something you would never imagine. Tastee helps you make the perfectly balanced, flavourful meal for you and your family to enjoy.