design42day » Kalina Lukanova http://www.design42day.com Design for today Magazine Mon, 18 Jun 2012 14:36:05 +0000 en hourly 1 Sylvio Giardina http://www.design42day.com/2011/11/sylvio-giardina/ http://www.design42day.com/2011/11/sylvio-giardina/#comments Mon, 28 Nov 2011 15:52:57 +0000 riccardo http://www.design42day.com/?p=18073

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Nuptus, the new collection of Sylvio Giardina for Spring/Summer 2012 is inspired by the concept of veil and cloud, seen as two ever-changing forms of nature. Searching for a new silhouette and distorting the aesthetics, the artist takes the female body away from the traditional fashion circuit and gives it a clear and flexible vision. The collection SS 2012 draws a soft and yet dynamic form of a body, whose proportions are redefined in favor of a structure of curved volumes.

The underlying theme is in fact the sphericity of the female figure that accompanies and defines an outfit. The aim is to liberate the body of every woman, to make her feel light and at ease. The movements are fluid, almost liquid, and are reflected in the futuristic use of polyethylene foam and jersey. This mix of fabrics brings for a highly sculptural appearance that turns the models into pieces of art. The final touch is given by the Swarovski crystals inlays that slide of the soft surface like water drops. White, black, orange, copper, light blue and green inspired by military uniforms dye jersey, jeans, worked-cotton features in the collection of jackets, vests, t-shirts, shirts, skirts, pants and dresses that are born only to enhance the freedom of movement of the female body.

Sylvio Giardina’s creative nature is embodied in a person with dual identity. An experienced designer in haute couture and at the same time a visual artist, he manages to create a successful synergy of fashion and art.

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L.A. Auto Show Design Challenge http://www.design42day.com/2011/11/l-a-auto-show-design-challenge/ http://www.design42day.com/2011/11/l-a-auto-show-design-challenge/#comments Tue, 22 Nov 2011 13:45:14 +0000 riccardo http://www.design42day.com/?p=17849

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Los Angeles has turned into a creative and nurturing terrain for a culture of expressive freedom.
In the past eight years the city has been hosting the LA Auto Show Design Challenge bringing together manufacturer design studios representing automakers from all over the world.
This year’s theme – “Hollywood’s Hottest New Movie Car” invited design teams to submit concepts for both a vehicle and the film it would star in.
For the first time studios from Germany and Japan were attracted to the contest giving an international dimension to the event. The entries received were judged based on various factors including how the vehicle reflects its brand attributes relative to the movie plot; how the vehicle relates to the targeted audience or brand; the level of imagination; the character development of the vehicle; and the uniqueness of the combination of story, car and character.
The final winner of the contest was Smart 341 Parkour meeting German technology, design and innovation.
The storyline goes as follows. In a city famous for its friendly people, beautiful weather, but notoriously known for a lack of parking spaces reporter Annie Angle is set on a mission to solve a mystery of missing Grannies and potentially win her break-through front page article. The main role in this private investigation is played by her Smart 341 Parkour that enables her to take pictures from the best locations. The Smart has different modes: a drive mode, a fly mode that takes her Annie a tour above the city streets, and a climb mode which allows her to run up the walls of skyscrapers.
This year’s design contest turned out to be not only a challenge of the artists’ creativity but also an opportunity to address common industry issues and identify new opportunities.

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