
The world of fashion as global player

The meeting aims to highlight the structural characteristics of the fashion industry, now more than ever obliged to operate as a global player, to survive the temporary trends.
How do the companies in the sector react to crises / drops on the market (given the high price elasticity of clothing)?
By converting new geographic areas, to offset the gains / losses arising from existing markets.
After a brief digression on the operating cornerstones in the world of fashion (how different areas coordinate and communicate with each other, how they interface with markets, etc..) and a brief historical overview (useful to understand how we have arrived at the dominant trends of today), Peter Spadaro, Bending Manager DACH Brioni, Luxury Goods International SA, will focus his intervention on the distribution activity, by comparing static and dynamic drivers at the base of the Group’s competitive strategy.
Thanks to his many years of experience in the Industry, the presentation will focus not only on the experience Brioni, but will also have a more general scope.
For the welcome remarks: Patrick Abbattista, co-founder and Head of Sales&Marketing at Design42Day, that powers and supports BS4D since its constitution.
The meeting was preceded by the interview by Televisionet.tv.
Watch the video of the event, click here